17/01/07 Nikken
Foods Company, LTD. Tokyo Japan, one
of the world’s largest “natural
flavor” companies, has acquired the
Nikken Foods division of Lilar
Corporation. This acquisition has
resulted in the incorporation of
Nikken Foods USA, Inc.
“The
establishment of Nikken Foods USA,
Inc. lays the foundation for continued
growth in North America,” explained
Mr. Yosuke Mizuno, President of Nikken
Foods Co., Ltd. Tokyo Japan, Director
and Chairman of the Board of Nikken
Foods USA, Inc.” In the future, we
would like to research and develop new
products in the USA for local
production.”
Mizuno was the
keynote speaker at the celebration
luncheon held in St. Louis, Monday,
January 15, 2007.
Mizuno said in his
speech that a new business strategy
will be necessary for future growth in
the US and that this is the reason for
the establishment of Nikken Foods USA,
Inc. "Business operation in USA
should be dictated by local
circumstances. Currently we are
selling our Natural Flavors in the USA
market that are imported from Japan
and China. However in the future, we
would like to research and develop new
products in the USA and produce
locally if necessary,“ said Mizuno.
Miozuno added that
he was also concerned that a lack of
raw materials will progress throughout
the world. "We will need to
source for raw materials in USA and
Latin America. Processing plant in
those regions will be required too. In
the American Continent, there is a
population of 900 Million and huge
resources. There are markets and
resources here. I believe Nikken Foods
USA’s corporate mission is to use
and develop them,“ he added.
In addition to the
incorporation of Nikken Foods USA,
Inc., a new brand identity was
introduced. “Our new green identity
is a symbol of our global approach to
reliability and consistency as the
market leader in natural flavors,”
commented Mr. George Armenta,
President of Nikken Foods USA, Inc.
Nikken’s sales in
the US market have so far accomplished
10 Million Dollars. Sales in the
Japanese market have grown steadily to
150 Million Dollars. As for other
foreign markets such as China, South
East Asia, Oceania and Europe, Nikken
subsidiaries have accomplished 50
Million Dollars in total sales.